Development of the full brand identity for Galerias Isabel Fançony, a premium shopping gallery based in Luanda, Angola, along with key visuals for its ongoing marketing campaigns.

The identity is built around a monogram symbol combining the initial "G" in an interlocking Greek key motif, paired with an elegant serif logotype and a handwritten signature style script for "Isabel Fançony," conveying sophistication and exclusivity. A warm gold and bronze faceted pattern serves as the brand's signature texture across applications, reinforcing the premium positioning of the space.

Beyond the business card, the full graphic system and stationery were developed for the brand, including:

• Logo and brand mark: the primary monogram and full lockup, applied over the gold faceted texture as the core visual signature.
• Business cards and stationery: in a clean white finish with gold typography.
• Shopping bags: two finishes, a gold faceted pattern bag and a dark charcoal bag with a gold ribbon handle, both carrying the logo.
• Staff aprons: created for the team supporting the food and beverage areas of the gallery, in navy and white, with the logo embroidered at the chest.

Layout proposals for campaign communications.